Three days. No signal. Mom was right.
At 23, Max Ward went on a fishing trip with no reception. Day one was twitchy. By day three he felt like a person again. Back home, the time was there. What to do with it wasn't.
So he started Before The Internet, now the largest phone-free experiential brand in North America, with shows alongside Miley Cyrus, Charli XCX, Chris Stussy, Billboard, Warner Music Group and Heineken. DisConnect is the same idea, in your pocket.
"Build a life so good you don't want to be on your phone in the first place."
Max Ward